牛大妈在社招职位搜索Keeta高阶用户增长新老客 补贴 有 2 条结果

招聘城市:迪拜
…通过拉、复活及提升次月留存有效的提升月交易用户
2.通过数据分析和对用户行为、场景的洞察发现增长机会点,定义策略方向
3.通过补贴、漏斗优化、卡券sku设计及营销玩法等方式执行上述策略方向
4.协同产、研、算法团队共同作用于交易用户数的结果达成
1.Responsible for user growth in Keeta's operations in [specific country], effectively increasing the monthly active transaction user pool through new user acquisition, reactivation, and improving next-month retention rates.
2.Identify growth opportunities through data analysis and insights into user behavior/scenarios, defining strategic directions.
3.Execute strategies via subsidies, funnel optimization, coupon/SKU design, and marketing campaigns.
4.Collaborate with product, R&D, and algorithm teams to achieve transaction user targets.
任职要求:
1. 5年以上C端/增长
招聘城市:圣保罗
部门介绍:
Keeta, the international subsidiary of Meituan—the global delivery giant—is on a mission to revolutionize food and consumer product delivery worldwide. With our core belief: "We help people eat better, live better," we're taking innovation to the global stage!
岗位职责:
营销活动策略制定与闭环落地
1. 负责端内活动场景策划(如秒杀频道、领券中心、大促会场),制定主题、目标、玩法策略;
2. 支持商家侧活动策略制定与效果监控,推动站内资源、商户资源与玩法工具高效联动;
3. 全流程负责活动的策划、执行、数据评估与优化
用户增长场景深挖与增长点探索
1. 通过数据分析洞察细分人群、品类机会、订单场景,结合用户消费路径挖掘潜在增长空间;
2. 打造品类专场、场景型会场(如“夜宵场景”、“下午茶场景”等)以满足…